Privacy Policy

Committed to protecting your personal data.

Welcome to Dirty Donkey Limited's Privacy Policy

Dirty Donkey Limited respects your privacy and is committed to protecting your personal data. This privacy policy will inform you as to how we look after your personal data when you visit our website (regardless of where you visit it from) and tell you about your privacy rights and how the law protects you.

1. Important information and who we are

1.1 This privacy policy aims to give you information on how Dirty Donkey Limited collects and processes your personal data through your use of this website, including any data you may provide through this website when you enquire about our services. 

1.2 This website is not intended for children and we do not knowingly collect data relating to children.

1.3 It is important that you read this privacy policy together with any other privacy policy or fair processing policy we may provide on specific occasions when we are collecting or processing personal data about you or your event so that you are fully aware of how and why we are using your data. This privacy policy supplements other notices and privacy policies and is not intended to override them. 


1.4 Dirty Donkey Limited is the controller and responsible for your personal data (collectively referred to as "DD", "we", "us" or "our" in this privacy policy).

1.5 If you have any questions about this privacy policy, including any requests to exercise your legal rights, please contact us using the details set out below. 

Contact details

Full name of legal entity: Dirty Donkey Limited

Email address:

Postal address: 17 Oakley Wood Drive, Solihull, West Midlands, B91 2PH

Changes to the privacy policy and your duty to inform us of changes

1.6 We keep our privacy policy under regular review. This version was last updated in May 2021.

1.7 It is important that the personal data we hold about you is accurate and current. We only collect date via our “Contact Us” form and social media interactions. Please keep us informed if your personal data changes during your relationship with us.

Third-party links

1.8 This website may include links to third-party websites, such as “TikTok”, “Instagram”“Twitter” and “Facebook”. Clicking on those links or enabling those connections may allow third parties to collect or share data about you. We do not control these third-party websites and are not responsible for their privacy statements. When you leave our website, we encourage you to read the privacy policy of every website you visit.

2. The data we collect about you

2.1 Personal data, or personal information, means any information about an individual from which that person can be identified. It does not include data where the identity has been removed (anonymous data).

2.2 We may collect, use, store and transfer different kinds of personal data about you which we have grouped together as follows:

·         Identity Data includes first name and last name.

·         Contact Data includes email address and telephone numbers.

·         Transaction Data includes details of our products and services you are interested in.

·         Technical Data includes internet protocol (IP) address, time zone setting and location. 

·         Profile Data includes your interests, preferences, and comments. 

·         Usage Data includes information about how you use our website and services.

·         Marketing and Communications Data includes your preferences in receiving marketing from us and our third parties and your communication preferences.

2.3 We also collect, use, and share Aggregated Data such as statistical or demographic data for any purpose. Aggregated Data could be derived from your personal data but is not considered personal data in law as this data will not directly or indirectly reveal your identity. For example, we may aggregate your Transaction Data to calculate the percentage of users accessing interested in a specific service. However, if we combine or connect Aggregated Data with your personal data so that it can directly or indirectly identify you, we treat the combined data as personal data which will be used in accordance with this privacy policy.

2.4 We do not collect any Special Categories of Personal Data about you (this includes details about your race or ethnicity, religious or philosophical beliefs, sex life, sexual orientation, political opinions, trade union membership, information about your health, and genetic and biometric data). Nor do we collect any information about criminal convictions and offences.

If you fail to provide personal data

2.5 Where we need to collect personal data by law, or under the terms of a contract we have with you, and you fail to provide that data when requested, we may not be able to perform the contract we have or are trying to enter with you (for example, to provide you with services). In this case, we may have to cancel a product or service you have with us, but we will notify you if this is the case at the time.

3. How is your personal data collected?

3.1 We use different methods to collect data from and about you including through:

·         Direct interactions. You may give us your Identity and Contact by filling in forms or by corresponding with us by post, phone, email or otherwise. This includes personal data you provide when you:

o   Apply for our products or services;

o   Subscribe to our services or publications; 

o   Request marketing to be sent to you;

o   Enter promotion or survey; or

o   Gives us feedback or contact us.

·         Third parties or publicly available sources. We will receive personal data about you from various third parties and public sources as set out below: 

o   Technical Data from analytics providers; 

o   Identity and Contact Data from data brokers or aggregators based;

o   Identity and Contact Data from publicly available sources such as Companies House and the Electoral Register based inside the UK and the EU.

4. How we use your personal data

4.1 We will only use your personal data when the law allows us to. Most commonly, we will use your personal data in the following circumstances:

- Where we need to perform the contract we are about to enter into or have entered into with you.

- Where it is necessary for our legitimate interests (or those of a third party) and your interests and fundamental rights do not override those interests.

- Where we need to comply with a legal obligation.

Your legal rights

4.2 Under certain circumstances, you have rights under data protection laws in relation to your personal data. Please click on the links below to find out more about these rights: 

·         Request access to your personal data;

·         Request correction of your personal data;

·         Request erasure of your personal data;

·         Object to processing of your personal data;

·         Request restriction of processing your personal data;

·         Request transfer of your personal data; and

·         Right to withdraw consent.

What we may need from you

4.3 We may need to request specific information from you to help us confirm your identity and ensure your right to access your personal data (or to exercise any of your other rights). This is a security measure to ensure that personal data is not disclosed to any person who has no right to receive it. We may also contact you to ask you for further information in relation to your request to speed up our response.

Time limit to respond

4.4 We try to respond to all legitimate requests within one week. Occasionally it could take us longer than a month if your request is particularly complex or you have made several requests. In this case, we will notify you and keep you updated.

4.5 We strive to create a welcoming and efficient service at Dirty Donkey Ltd, making our customer’s interests our top priority.